Bedlam's SEO Success

How Bedlam – luxury bedding brand leveraged SEO to achieve 5X revenue and organic growth.

BEDLAM

Discover the results we achieved for BEDLAM through SEO.

+200%

GROWTH IN ORGANIC REVENUE WITHIN 1 YEAR

+400

RELEVANT KEYWORDS RANKED ON GOOGLE PAGE 1

+3.5M

ORGANIC IMPRESSIONS THROUGH SEO IN 12 MONTHS

What they say about our

SEO services

"For four years, I've collaborated with Rubal and his team, who have been instrumental in shaping the success of my brand, Bedlam. Rubal is a consummate professional—sharp, astute, and highly focused. Additionally, his expertise in SEO is unparalleled."

THE CLIENT

Founded in 2019, BEDLAM disrupted the bedding industry by breaking the stereo-type delivering unique branded luxury bedding. With a mission to continually steer away from the typical bedding market, BEDLAM aims to delight its customers with minimalistic yet bold design in bedding that makes you want to stay, play, and slay in bed. Their vision is to be recognised as one of the most luxurious bedding brands in the world.

THE BRIEF

Grow visibility
Increase organic traffic
Reduce low ROAS
Increase product sales

FIRST YEAR

Drag the divider below left-right to see BEFORE & AFTER SEO results.

THE CHALLENGE

Before partnering with Digital Brahmans in 2019, BEDLAM faced a major challenge in generating sales outside of their known network, and word-of-mouth clients.

BEDLAM website traffic was minimal and most of it came direct or from brand searches. This meant that organic traffic and new audience did not discover BEDLAM unless they heard about it from someone.

The first aim was to leverage SEO for creating brand awareness and potentially generating online sales.

Not long after the campaigns started, the business, like many others, was struck down by Covid-19 outbreak.

THE STRATEGY

Over the past 4 years, Digital Brahmans have successfully executed SEO services for BEDLAM, resulting in significant growth in organic traffic and sales.

The first step was keyword research and competitor study to highlight and incorporate keywords relevant to BEDLAM product range and brand ethos.

The next step was on-page and off-page SEO making sure that the content spoke the language BEDLAM resonates with. Additionally, technical SEO was regularly checked to ensure the website performed well.

Lastly, we created monthly progress reports highlighting the keywords and their corresponding ranks on search engines along with data from Google Analytics.

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We dive deep into the market using the latest technologies to activate your brand.

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THE RESULT

In the first 9 months of 2020, BEDLAM saw exponential growth in organic traffic and 450% growth in ROI through online sales.

15 keywords on Google Page 1
400k+ impressions
450% jump in revenue
5 keywords in Top 3 ranks
Thriving through Covid-19.

Successful 2021, 2022, and 2023 with consistent growth, BEDLAM stands tall as an industry leader in 2024.

In 2024, BEDLAM has achieved

400+ keywords on Google Page 1
3.32m impressions in 12 months
Consistent sales growth
30% Return Customer Rate
2.2% Add to Cart Rate

LAST 12 MONTHS

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Why trust us?

No outsourcing – we work directly with you.

Ask us for industry references. Meanwhile, here are some Google reviews.

Digital Brahmans

5.0

review us on

Natalia Creative Support

17:50 15 May 24

We engaged their SEO team for 1 year and happily extended 2nd year. Their knowledge in the field is... excellent. We got great results with them and have been able to pass on the benefits of organic traffic to all our franchise partners at Perspire Sauna Studios.read more

Tanya Palta

12:04 27 Apr 24

For four years, I've collaborated with Rubal and his team, who have been instrumental in shaping... the success of my brand, Bedlam. Rubal is a consummate professional—sharp, astute, and highly focused. Additionally, his expertise in SEO is unparalleled.read more

Akshay Maheshwari

08:11 25 Apr 24

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Why hire a digital marketing agency

Drive Clicks

Our digital marketing agency enhances app and website traffic by implementing cross-channel promotions across all your digital platforms.

Boost UX

We help you prioritise the development of exceptional user experience, which significantly contributes to converting your visitors into prospective customers.

Conversion

Our digital marketing company adheres to industry best practices to expand your sales funnel, starting from building awareness to achieving conversions.

Beat Competition

Our digital marketing agency assists micro, small and medium-sized enterprises (SMEs) in competing with and surpassing larger players in the market.

Our services

SEO

Be found by customers and clients actively seeking your services and products.

Web Design

Create a fresh and fast Website that helps to make a strong impression in your market.

Connect with customers on WhatsApp with round the clock automated communication.

PPC

Dominate the market by positioning yourself on search engines and social networks.

Strategy

Plan unparalleled marketing strategies that enable you to be among the industry leaders.

SMM

Harness the influence of social networks and digital community management.

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What clients say about our

SEO services

"As a small business owner, I never had the time to focus on SEO. Rubal and the team did incredible work to revamp my website and establish clear, logical pathways. In under 6 months, we reached page one for several keywords."

"We are satisfied with the professionalism and services offered by Digital Brahmans. Several of our keywords have consistently ranked on the first two pages for the past three years. They are prompt in their responses and have assisted us beyond their designated scope on multiple occasions."

“After experimenting with multiple agencies, we lost faith in SEO. Digital Brahmans transformed our SEO results within a year. We now hold the top spot on Google for 'London Dermatology,' along with first page ranks for numerous other keywords."

“Their service is truly dependable and effective, with prompt communication from the team. We're thrilled with their marketing expertise and guidance throughout the project. I wholeheartedly recommend them without reservation."

“They've excelled in marketing our Surf Camp. Seven years ago, we had hit a plateau. Through rebranding and optimizing our marketing, sales, and operations, their team facilitated a 300% growth for our business."

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